So what’s really good about this site? Well… again, we have a language barrier but once you manage to get into the site, the design is dope, the navigation is pretty cool… and so is the music (typing as I dance).

Check out this site for the Dutch Air Force. It’s not in English and therefore you’ll have to click around to really experience the site, but if you have the time to mess around, I suggest you check it out. Everything from the 3D transitions, the video integration, the photography… really well executed.

Credits
Concept and Project Lead by ARA
Design and Flash by Momkai
3D, Flex and Flash by IND

Source [cpluv]

We are currently seeking a motivated, hands-on web developer to help our front-end development group on a 3 month contract, with possible extension. Developers are involved throughout our process and are encouraged to work through ideas and solutions with the entire design team.

*Required experience:*

• 5+ years development experience
• Expert hands-on knowledge of XHTML,CSS, Javascript, AJAX, XML
• Experience translating comps and wireframes into flexible and usable code templates
• Knowledge of developing cross platform/browser compatibility for dynamic web applications
• Adherence to web standards and object oriented programming
• Experience with source/version control software is a plus
• Self-motivated, and able to multi-task
• Build a technology practice to support the work being done in both the programs and platforms sides of the business
• Work with T+L processes and methodologies that deliver quality work
• Work with clients and third party technology groups to deliver great work
• Work with Dev team internally to create and deliver great work
• Must be available to work/commute to downtown Toronto

*Desirable:*

• Experience with Flash
• Experience with Javascript frameworks
• Experience with server technologies bonus (PHP, MySQL)

*What’s different about working at Teehan+Lax*

We focus exclusively on front end user experience design for the digital channel. There are no technical build teams, no offline divisions. Everyone you’ll be working with desires to create best in breed online user experiences. In fact, 90% of the staff here hold creative positions. That means no Account Managers, no Managing Directors, no Business Analysts. We maintain very little hierarchy. There are two roles at Teehan+Lax: Partners and Associates. The people with the right skills are put on the right projects. We’re small and nimble. There are no pitch teams, no “B” teams. All of our staff work directly with our clients, so if a client has a question that relates to IA they’ll speak to the Associate or Partner who worked on it – not an account manager.

*How to apply*
If you’re talented, smart, hard-working and dedicated, we’ll enable you to do the best work of your career.

Send us a resume and portfolio of your work to “jobs [at] teehanlax [dot] com”. Suitable candidates will be contacted promptly.

No surprise this list in BusinessWeek is spot on; It was driven by feedback from heavyweights Khoi Vinh, John Maeda and Don Norman.

Here is a great example of how to deliver on a brand promise. Most washing detergents spend millions of dollars showing you how they get whites whiter. Classic CPG marketing shows their results versus “the leading national detergent”.

But this Thai detergent took a different approach. They “mailed samples of their detergent wrapped in a white t-shirt”:http://www.frederiksamuel.com/blog/SINGLE_AD_PAGE.php?ad=breeze_excel.jpg.

Want to see how well their detergent works? Just wash the shirt with the sample. Genius.

All too often marketers spend a lot of time and money coming up with clever ways to say something. But here is an example of a marketer who came up clever way for consumers to do something.